ROLE & TYPE
FREELANCE GRAPHIC DESIGNER
AGENCY
COFFEE N’ CLOTHES
CREATIVE DIRECTOR
BRITTNEY BURTON
CLIENT
HELLO FRESH
CATEGORIES
PACKAGING DESIGN, BRANDING
DATES
SUMMER 2023
With creative marketing agency Coffee N’ Clothes, I had the opportunity to create work for both HelloFresh and Tinder in designing their collaborative spice blend promotion.
By leveraging each brand’s target audience, the collaboration resulted in a tongue-in-cheek concept sure to spark social media buzz.
Through the design process for this project, multiple versions were created and revised based on client feedback.
The resulting product was a seamless and elegant blend of two brands with starkly contrasting product offerings.